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AdSense Calculator
Estimate how much you can earn with Google AdSense based on your traffic and niche.
Estimate your Google AdSense revenue
How much can you earn with Google AdSense? Our calculator gives you a realistic estimate of potential revenue based on your traffic, CTR and average CPC.
Note: these are estimates. Actual revenue depends on your niche, audience geography and advertiser seasonality.
How to use it
- Enter your daily (or monthly) page views
- Adjust CTR (average ad click rate — typically 1-3%)
- Enter your niche's average CPC ($0.05 to $5+)
- Get daily, monthly and yearly revenue estimates
Understanding revenue factors
- Traffic — the #1 lever. Optimize SEO with our Keyword Suggestion Tool
- Niche — finance/insurance/legal have highest CPCs ($5-50). Entertainment/news have lowest ($0.05-0.20)
- Geography — US visitors are worth 5-10x more than developing countries
- Ad placement — in-content ads have better CTR than sidebar
Read our guide to optimizing AdSense revenue.
FAQ
How much do 10,000 monthly page views earn?
With 2% CTR and $0.30 average CPC (general niche), 10,000 views earn about $60/month. In finance with $2 CPC, the same views can earn $400/month. The niche makes all the difference.
